About
Financial technology with integrated banking governance.
Baasic connects business ecosystems to Brazil's regulated financial infrastructure, with a consultative team that understands both engineering and business.
Baasic is a B2B white-label embedded finance platform (Banking as a Service) that enables business ecosystems, ERPs, CRMs, SaaS B2B companies, fintechs, and marketplaces to offer digital accounts, cards, payments, and credit within their customers' journey, under their own brand.
Why we exist
Building financial infrastructure from scratch requires licenses, compliance, and years of development — a path out of reach for most software companies. Baasic exists to shorten that distance: we turn regulatory and banking complexity into production-ready infrastructure, so companies with a product and customers can offer financial services without becoming a bank and without giving up control of their brand and experience.
Regulatory governance
Baasic is a technology and governance provider. It does not hold a banking license of its own: it connects your customers to financial institutions duly authorized by regulators such as the Central Bank of Brazil (BACEN), the Brazilian Securities and Exchange Commission (CVM), and the Superintendence of Private Insurance (SUSEP), which carry out the financial operations as well as the provision of products. This clear separation between the technology layer and the regulated layer is what we call integrated banking governance.
Partner institutions
The financial operations and products made available through the platform are carried out by regulated financial institutions that partner with Baasic.
Production-ready
Complete financial infrastructure, available via API and validated in a regulated environment.
- Banking channels on standby
- Integration in weeks
- Direct connection to regulated institutions
- Accounts, cards, payments, credit, and insurance integrated via API in customized journeys
Who we work with
We work with CTOs, CFOs, and founders of business ecosystem companies in Brazil and Latin America who already have a product and customers and want to incorporate financial services as a new revenue line and a retention lever.
Ready to evaluate your case?
In a conversation with Baasic specialists, we assess the technical, regulatory, and commercial viability of embedded finance in your product.